Inspiring Business Series: Nourish

This is a new installment for my Inspiring Business Series which highlights businesses that are inspiring and innovative.  For this post I will feature Nourish located in Charlotte, NC.

Vital details:

Business Name:  Nourish

Location:  1421 Orchard Lake Dr, Suite F, Charlotte, NC  28270


Phone Number: 855-442-FOOD (3663)

Business Owners’ names:  Laura Neff and Julia Simon

Key mission:  Nourish, LLC exists to make it supremely easy for busy, health-oriented Charlotteans to have locally-sourced, clean, nutritious, prepared foods at their fingertips, while supporting our planet, our local economy, and our neighbors at the same time. ~ from Nourish website.

Creamy Corn Chowder by Nourish

Creamy Corn Chowder by Nourish

What is Nourish? – Charlotte’s only locally-sourced, organic, vegan, prepared healthy food delivery service. We make it supremely easy for you to stock up on delicious meals that create vitality and peace of mind! ~also from the Nourish website

It was through one of those small world experiences that I first learned about Nourish.  My wife has some co-workers who are vegan and they had been using a vegan food delivery service in Charlotte and were having the food delivered to their work address.  One day while their delivery was being made, my wife unexpectedly bumped into someone we know from church in the hallway at her office.  The person she bumped into was Laura Neff, one of the co-owners of Nourish.

The Nourish mission statement above says it all.  The company exists to help busy people in the Charlotte area with having easy access to healthy, locally sourced, prepared foods available at meal times.  All of their offerings are vegan, at least 80% organic/pesticide-free, 100% gluten-free, as locally sourced as possible, and completely whole-foods based with very, very few processed ingredients (e.g., brown rice pasta is occasionally used, but that’s about as processed as it gets).  Nourish is owned by Laura Neff and Julia Simon and they both bring their own sets of skills and backgrounds to the business.  The business opened  its doors in April 2012.

Spring Chickpea Salad with Tomatoes, Scallions & Fresh Herbs

Nourish’s Spring Chickpea Salad with Tomatoes, Scallions & Fresh Herbs

I sat down with Laura one day last fall and we talked about how the concept of Nourish came into being.  First, Laura grew up on a self-sustaining farm and so she grew up with the idea of eating locally grown foods.  Laura is the youngest of seven kids in a family that has struggled with high cholesterol and heart disease.  She decided while still in her twenties that she did not want to go down that path – that she would be the test case for using diet as a means of prevention.  From there she started finding ways to cook tasty food that is still healthy.  Healthy cooking lead to her gaining more experience with the concepts and methods of organic farming  and sustainable agriculture.  Eventually all of this lead her to the idea of starting a business to help people have easy access to healthy prepared food while at the same time promoting local farmers and businesses as well as more sustainable, organic farming techniques.  Soon after starting the Nourish pilot and just after realizing she really needed a chef as a business partner, Laura’s husband mentioned the work of chef Julia Simon.  Laura attended one of Julia’s food tastings at a local Charlotte business and introduced herself.  And from there a business partnership was born!

Julia is a chef with similar ideas and passions to Laura related to healthy eating.  Julia also brings the compassion/ethical approach to eating a plant-based diet to the Nourish experience.  For several years before meeting Laura, Julia had worked as a personal chef to families with food allergies or sensitivities, restricted diets, an interest in eating vegan/vegetarian, and a passion for eating locally sourced ingredients.  Laura and Julia quickly saw the synergy of what each of their varying strengths could bring to Nourish.  Laura brings her passion and knowledge of the nutritional side of diet while Julia brings her passion and knowledge related to the ethical side of the food business as well as her expertise as a chef.

For all of the detail on Nourish and how to start ordering from them the best place to consult is their FAQ page but here is a quick description of how it works.

1)  Sign up for Nourish’s weekly menu email via any page on their website.

2)  You will receive an email alert every Monday (at around 1:00 p.m.) letting you know that the following week’s menu is available for viewing and ordering.

3)  Place your order as quickly as possible.  Nourish food is in high demand and they usually sell out within a few hours.  As a first time customer, you will be prompted to either “Log in” or “Register” during the checkout process. Select “Register” so you can create an account in their shopping cart system.

4)  The food you order will be delivered in an insulated bag with ice packs on Tuesday afternoon of the following week to the location you specify when you place the order.  Details on confirmed delivery zip codes and alternate delivery locations are detailed on the Nourish FAQ page ( #4 – Where do we deliver ).

5)  Enjoy the tasty and nutritious food throughout the rest of the week or freeze some of it, as typically half the menu is freezable (if you order enough 🙂 )

Vegan Lasagna with White Sauce

Vegan Lasagna with White Sauce by Nourish

More to the point with #5 above, there is enough variety in the menu each week that customers often order enough food to last throughout the week.  While the food supplied by Nourish is vegan/vegetarian, Laura points out that they have many customers that are neither (including me).  Customers who eat meat often order Nourish food and then supplement it with the meat of their choice.

If you live in the Charlotte area I encourage you to give Nourish a try!  Regardless of where you live, please feel free to leave a comment to let us know what you are doing personally to improve the nutritional value of what you eat.

With Peace and Gratitude!

Steve Strother

*All images courtesy of Nourish.

About Steve Strother

I am a student of life and therefore I am a lifelong learner. I believe we are all here to evolve spiritually and doing so, and helping others do so, is my ultimate quest. I currently write at The Road to Peace about people helping other people because I believe helping others is a path to peace and also spiritual growth. I am currently developing a coaching program to help men connect to joy in life - specifically through understanding the the characteristics they exhibit (and can access) through the four main masculine archetypes as well as through helping them connect more authentically to the feminine - both within themselves, in the world around them, and with women.
This entry was posted in Food, Innovation, Inspiring Business, Nutritioin and tagged , , , , , . Bookmark the permalink.

4 Responses to Inspiring Business Series: Nourish

  1. Lucky Wreck says:

    LOVE this idea of an inspiring business series! I wish I lived in Charlotte so I could check out Nourish. Great article, Steve! 🙂

    • Thank you! I am glad that you like my inspiring business series idea. It is something I decided to do to hopefully help business owners that are doing innovative and inspiring things. Thank you for reading and commenting! I like your Motivatoinal Monday/Marvy Monday idea also!

  2. diggingher says:

    Love this idea! All the best on the success of this new venture. Wish I lived closer:)

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